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WHO WE ARE
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Advanced Process Technology

Suzhou Shincell New Material Co., Ltd.

Shincell is a company dedicated to developing sustainable foaming technologies and manufacturing clean, environmentally friendly lightweight foam materials.

And it's a professional China high-strength foam materials manufacturer and microcellular foam board factory.

We use N2 and CO2 gases commonly found in the air to expand plastics and form a large number of micro and nano bubbles inside, a purely physical foaming process.Shincell was founded by Dr. Xiulei Jiang. He started his research on supercritical fluid foaming technology at East China University of Science and Technology in 2003 and proposed the technical process of supercritical molded microcellular foaming. His early interest lies in lightweight and high-strength foam materials, and his main product is PP microcellular foam sheets.
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APPLICATION FIELD
Sports & Footwear Shincell specializes in the development and green manufacturing of clean and environmentally friendly high performance lightweight polymer foams.We use N2 and CO2 gases commonly found in the air to expand the plastic and form a large number of micro and nano bubbles inside. This is a purely physical foaming process with no chemical blowing agents added and no chemical cross-linking during the foaming process. Compared with traditional foaming materials, our material is recyclable, non-toxic and environmentally friendly, and meets the needs of sustainable development. Our solution solves the pain points of traditional foamed shoe materials which are toxic and harmful, not durable and not friendly to the environment, and greatly increases the compression resistance and resilience performance. TPU foam sheet is suitable for insole, midsole and filler. PEBA/PEBAX and TPEE foam sheetl are more suitable for midsole. Shincell's sustainable solutions: 1.The decomposition of existing chemical foaming agents for footware materials produces harmful substances and irritating odors Shincell - foaming with air, colorless, tasteless and non-toxic, belongs to the "three free products" 2.EVA foaming material performance decay and poor durability Shincell-can achieve self-repair, continue to provide a surge of power and gentle care 3.Limited choice of materials, performance into the bottleneck Shincell - a variety of high-performance elastomer support, combat power explosion 4.Existing footware materials are not friendly to the environment and cannot be reused Shincell - recyclable and bio-based raw materials 5.High unit cost of new foams already on the market Shincell-optimized process to achieve higher cost performance
ADVANTAGES
Excellent and stable product quality
The company's raw materials are mainly from BASF, Huntsman, DuPont, first-class production process design and process control, each batch of products more stable, to obtain efficient production control.
World leading technology
We are the first company in the world to realize TPU/TPEE/PEBA/ PA12 sheet foaming and the second company in the world to realize PVDF sheet foaming, with leading technology and advanced equipment, and with strong market competitiveness.
Continuous and reliable product supply
The company has sufficient production capacity and a high degree of control over the quality and stable supply of raw materials, laying the foundation for continuous production.
Fast and intimate extended service
The company has always insisted on seamless service, carefully built an after-sales service team consisting of technical backbone, helped customers solve problems, established a customer file system, and strived to make the after-sales service faster and more intimate.
LATEST NEWS
Midsole, Core of a Pair of Sports Shoes
2023-03-22
The midsole, that is, the layer between the shoe body and the outsole acts as an important part for cushioning and adjusting the feeling of wearing. Different shoe types have different midsole technologies, and sure the wearing feeling is very different. In this article, the major midsole technologies currently on the market are introduced. ² Materials  There are basically three main midsole materials in the current shoe market, namely EVA, PU and Peba (#Pebax, which is 44% bio-based, is a registered trademark of Arkema, Pebax and peba are both nylon material). The dazzling midsole technology we see on the market is basically using these three materials. And the overall performance is Peba>PU>EVA. Ordinary shoes generally use EVA midsoles. PU midsoles are used on a more advanced shoe-type. The top ones and the same time the most expensive ones are Peba midsoles, which are normally only used on flagship shoes or on running shoes of high demand on cushioning performance and energy return. The energy return rate of EVA is around 30% to 40%, the PU is around 60% to 70%, while the Peba’s is generally over 80% (Peba has the best overall performance, but its lifespan is not that long, and it will decay after a long time use).  Shoe types of EVA midsome: Nike Cushion, Nike React, Li-Ning Lightfoam, Adidas Bounce, and etc.. Shoe types of PU: Adidas Boost, Anta Flashfoam, Li-Ning Drivefoam, Reebok Floatride, Puma Ignite, Nrgy, Hybrid (a mixture of ignite and nrgy), and etc.. Shoe types of Peba: Nike Zoomx, Anta N2 Technology, Li-Ning 䨻Technology and etc.. ² The Function of the Midsole In addition to midsoles’ core cushioning function, one also needs to take its rebound and support into account. When buying shoes, one needs to pay attention to shoes’ midsole in order to have one that suits best. In my opinion, ones who are new to run or are overweight shall pay more attention to support. Good support and stability can help you adjust your running posture and protect you from injury. For advanced runners, I personally recommend shoes with high energy rebound. High rebound can bring better performance, allowing you to change direction quickly and respond more quickly and easily. There is also the other way out, the top running shoes are using sandwich type to get both the support and the high energy rebound.   That is, one layer of support(best carbon fiber) between upper and lower 2 layers of midsole. ² Comparison of various midsoles  Ordinary EVA: the cushioning and rebound level are moderate; normally there is no support, but the performance is better than the midsole of sneakers. It is suitable for most sports occasions and is sufficient for the midsole of general sports shoes.  Adidas Bounce: an improved version of EVA, the performance is better than that of ordinary ones. It is more comfortable. The level is above average.  Anta Flashfoam: it has a good wearing feeling, a little soft while not too much, and the energy return and cushioning are good.  Nike React: the resilience is high, but the energy return is not as good as the PU materials such as Boost and Flashfoam. It loses energy when running. Moreover, the deformation, the support and cushioning are even worse than EVA. Some may feel feet pain when wearing it. The biggest feature is the rebound, which are not recommended for beginners.  Puma Hybrid: good support performance, good energy feedback, average wearing feel, not too soft (just a little softer than sneakers), more suitable for jogging. The support is really good, not tiring while long standing, and the gait is relatively stable when running.  Adidas 4D: personnally, I think it is the strongest midsole technology so far. The support of this midsole is surprisingly good, and it is very comfortable to wear. It brings both comfort and good energy feedback when walking or running. Unlike Puma's hybrid, which is a relatively hard support, 4D is a soft support, and you will feel that the force on your feet is even and comfortable.  Suzhou #Shincell New Material Co., Ltd. is a high-tech enterprise that specializes in providing sustainable technology and material solutions for high-elastic midsoles. Its #TPU, #TPEE, #PEBA, #PEBAX foam sheets are widely used in shoe midsoles and insoles. Supply to domestic and foreign sports shoes leading enterprises, such as Anta, Li Ning, Puma, Adidas, Hoka and so on.
Speech by Dr. Xiulei Jiang, the Founder and CEO of Shincell New Material
2023-03-16
Who are we? Where do we come from?  A new material company, Shincell, that develops original technologies, owns foaming process of multi-techniques, multi-products. The founder, me here, is the inventor of supercritical foaming technology and the inventor of anhydrous beads foaming technology. The team has a profound understanding of the basic theory of polymer semi-solid foaming, and has over 10 years of experience in process control and processing equipment.  The technical route we have mastered now: sheet foaming/bead foaming/3D foaming/semi-continuous sheet technology. Strategy and Opportunity  Making a product is the same as being a person-it is perfect to be born at the right time and make a big difference.  Our technology conforms to the trend of the times and has lasting vitality. Clean manufacturing, odorless and environmentally friendly, and recycling are the general trend of the times and are irreversible.  Lightweight technology, reducing material consumption and product weight, is one of the effective technical paths to achieve the double carbon goals. Transportation (aerospace, rail transit, automobiles, ships), high-frequency and high-speed communication, CMP polishing, shoe soles, high-end packaging protection, lightweight materials using in these fields have clear functional and technical requirements.  EV batteries are a once-in-a-century wave for using #FRMPP as buffer. Physical foaming(#SCF) has set off a technological revolution in shoe sole materials.  Our positioning How to solve the contradiction between strategic focus and diversification? Single technology, single product- focusing on one technology developing, and deep digging of single market.  V.S. Multiple foaming technology routes, multiple product lines, which means excellent risk resistance. But each technology cannot be deeply developed, and one market cannot be deeply cultivated.  Focus on the application and promotion of existing products, or the development of new products?  The essence of these two problems is the problem of resources and manpower. As long as resources and manpower are sufficient, it is not a problem at all. We can spread out and work in an all-round way in this case. But for start-up companies with limited resources and manpower, this is a question of choice, a vital one.  Our product characteristics 1.All consumer products and general industrial products are #thermoplastic, #non-cross-linked, and #recyclable. 2.Various foamed polymer materials-multi product routes, MTPU/MTPEE/MPEBA/MPP/PVDF and so one. 3.Lightweight foam materials can be 100% recyclable. 4.The products are still ‘young’ and energetic. Our technical characteristics  1.Clean foaming technology  2.With high cell density, cells with micron-sized bubble structure, excellent material properties 3.Both of the technologies and products are still in the early stages of their life cycle.  4.Sheet foaming/bead foaming/3D foaming/semi-continuous sheet technology-multi-technical routes Prominent problems of intermittent sheet foaming: high labor cost and inevitable fixed loss. Where we will be in 5 years(2023-2027)? Goal of achievements in 2027, the percentage of market share, 50% for shoe sole industry 25% for automotive industry 10% for Yoga mats and sports peripheral consumer goods  10% for aviation/military industry/GMP pipeline insulation 5% for medical/food/clean packaging  How to do it? 1.Continue to invest in R&D and innovation.  2.Integrate resources at hand. Do what we are best at, what others cannot do. Involve more talented people and to make sure they can serve the company in a flexible manner.  3.With the help of capital, seizing the time to achieve scale expansion.  4.Detailed planning on product markets. Difficulties and challenges:  1.Technical reserve and talent reserve for continuous technological innovation.  2.Team cohesion, making sure each one of us at the right position and do what they are best at. 3.As a newly released material, the expansion of its application market is no less difficult than the technical development of the material itself.  For different application markets, the time varies for large-scale use of new products. A period of 5 to 10 years is a common phenomenon. We need to find ways to break this law. To quickly introduce new product to its suitable market. 4.One new product or technology has around 3 years leading and exclusive period. After 3 years, there sure will emerge competitors. We shall take full advantage of this period to realize the rapid expansion of scale and perfecting our products and technology. Objectively speaking, it is good to have competitors. At one hand, new products promotion needs more manpower. On the other hand, it will sure make us better selves and win in competition. 5.The next 5 year plan. Summary 1.People are the core of a company, they are as important as new product promotion and technology innovation. 2.Clear marketing strategy and tactics are vital. 
What Are The Benefits of MTPU Yoga Mat?
2023-03-10
MTPU yoga mats have become increasingly popular in recent years due to their unique features and benefits. Here are some of the benefits of using an MTPU yoga mat: 1. Superior Grip: MTPU yoga mats have a micro-textured surface that provides excellent traction, even when wet. This ensures that you can maintain a stable and secure grip during your yoga practice, reducing the risk of slips and injuries. 2. Durability: MTPU yoga mats are made from high-quality materials that are resistant to wear and tear. They are designed to withstand frequent use and can last for several years without showing signs of wear. 3. Hygiene: MTPU yoga mats are easy to clean and maintain. They are made from non-porous materials that prevent bacteria, sweat, and other germs from seeing into the mat. This ensures that your yoga mat remains clean and hygienic, reducing the risk of infection and illness. 4. Comfort: MTPU yoga mats are cushioned and provide excellent support for your joints, making it easier to hold poses for longer periods without discomfort. 5. Eco-Friendly: MTPU yoga mats are often made from eco-friendly materials such as natural rubber or recycled materials, making them an excellent choice for environmentally conscious yogis. MTPU yoga mats offer a range of benefits that make them a popular choice for yoga practitioners of all levels. We are a professional MTPU Mats Manufacturers. If you are interested, you can click to enter the official website to contact us. We are willing to answer more information about the products for you.
Five Selection Criteria For Fitness Mats?
2023-02-21
Is the fitness mat easy to shift? Mat crumbs all over the floor after every workout? Do you need to replace the pads every two or three months? This is a problem for many fitness enthusiasts. Before purchasing a fitness mat, it is necessary to clarify the purpose of purchasing a fitness mat. Today, I will summarize the five selection criteria for fitness mats. 1. Which material is better for fitness mats: The performance and experience of cushions made of different materials are different. At present, mat materials include NBR, TPE, PU rubber, and PVC, but these are all yoga mat materials and are not suitable for fitness. Yoga mainly focuses on static training and stretching. Yoga mats are generally soft and delicate to the touch; Fitness is a high-intensity and large-scale running and jumping exercise, and the required mats need excellent anti-slip and durability, as well as cushioning; Professional fitness mat materials are: 1. Rubber material: spliced piece by piece, environmentally friendly material, good cushioning and shock absorption, wear-resistant and tear-resistant. Commercial gyms are mostly used; 2. High-density PVC: a whole large-size mat, the surface layer is woven and strengthened, it can withstand high-intensity fitness, wear-resistant and does not drop slag, it is recommended for family indoor fitness. The biggest difference in material lies in the weight. An 8mm yoga mat weighs about 2kg; while a 7mm thick fitness mat with the same specification weighs 5kg. It has a high-density structure and real materials. The heavy weight is tiled to fit the ground, and the mat will not shift no matter how you jump or run. So the price will be slightly higher. Two, what size is more suitable: There are standard sizes for yoga mats, while fitness mats come in a variety of oversized sizes, which can be selected according to the type of exercise and the size of the indoor space. Choose from a variety of oversized sizes, choose the right size according to your home space. Choose big or not small, large size is more fun to exercise, of course, you have to choose according to the size of the space. 3. Is the fitness mat as thick as possible? I don't know when the quality of the mat has been linked to the thickness, the thicker the better? In fact, it is not the case. Fitness sports pay attention to the sense of support and stability. The thicker the mat, the less stable it is, and many sports will not be done properly when the center of gravity is unstable. After testing, the thickness of the fitness mat is 6mm-8mm, which is moderate in thickness, will not cause the center of gravity to be unstable, and can provide sufficient cushioning, shock absorption and noise reduction. 4. Good wear resistance and scratch resistance Fitness is a high-intensity, large-scale running and jumping exercise, and many fitness programs need to wear shoes. Professional fitness mats can satisfy this point of wearing shoes. After exercise, the mat is still free of scratches, and it is better not to drop slag or crumbs. Five, fitness mats are suitable for those fitness training A professional fitness mat should meet the needs of different fitness training programs. Let's take a look at the common exercises that fitness mats are suitable for: 1. Unarmed training: plank support, push-ups, sit-ups... 2. Aerobic exercise: mountain running, abdominal muscle tear, skipping rope aerobics, burpees, insanity, HIIT... 3. Fitness tool exercises: dumbbells, barbells, kettlebells... Finally, many people can't tell the difference between a fitness mat and a yoga mat, and simply use a yoga mat as a fitness mat. In fact, there is a big difference between the two. remember! Yoga mats for yoga, professional fitness mats for fitness. We are a professional MTPU Fitness Mat Factory. If you are interested, you can click to enter the official website to contact us. We are willing to answer more questions about the products for you.
Introduction Of FR-MPP Foam Sheet
2023-02-17
FR-MPP foam sheet refers to a type of foam sheet made from a material called "Flame Retardant Modified Polypropylene". It is a type of closed-cell foam that is widely used in the packaging and transportation industries due to its unique properties. FR-MPP foam sheet is flame retardant, which means it is able to resist the spread of fire and slow down its progress. This makes it a popular choice for applications where safety is a concern, such as in the transportation of hazardous materials. Additionally , it is lightweight, impact-resistant, and has good cushioning and shock-absorbing properties. The foam sheet is made by melting polypropylene and adding a flame retardant additive to the mix. The mixture is then extruded into sheets, which can be cut and shaped into various forms for different applications. FR-MPP foam sheet can be produced in a range of thicknesses and densities, depending on the specific needs of the application. In addition to its use in packaging and transportation, FR-MPP foam sheet can also be used in construction and building insulation, as well as in the manufacture of automotive and aerospace components. Its combination of flame retardancy, light weight, and impact resistance make It is a versatile material for a range of applications. We are Foam Sheet Manufacturers with professional technology. We have strong manpower and constantly improve the characteristics of our products to ensure the quality of our products. If you are interested in us, you can contact us to communicate with us.
Application Of PVDF Foam Material
2023-02-10
PVDF foam sheet has multiple excellent properties such as elasticity, low weight, low thermal conductivity, high chemical corrosion resistance, and heat resistance. PVDF is often used to make insulation sheaths for electric wires. Thin 30-gauge wire, which is often used in wound circuits, and PVDF insulation is commonly used in printed circuit boards. Cables with PVDF insulation are often referred to as "Kynar wires" under the PVDF trade name. Due to its piezoelectric properties, PVDF is commonly used to produce tactile sensor arrays, inexpensive strain gauges, and lightweight audio transducers. PVDF is also a standard binder for composite electrodes of lithium batteries: PVDF dissolved in N-methyl-2-pyrrolidone (NMP) with a specific gravity of 1-2% and graphite, silicon, tin, LiCoO2, LiMn2O4 or LiFePO4 such active The lithium storage material is mixed with conductive additives such as carbon black or carbon nanofibers, and then the slurry is cast on a metal current collector and the NMP is evaporated to form a composite electrode or a paste electrode. PVDF can be used for this purpose because it is chemically inert and does not react with the electrolyte or lithium in the potential range of battery charge and discharge. In the biomedical field, PVDF membranes are commonly used in western blotting, on which proteins are electrophoresed. Because PVDF is resistant to solvents, the films used in the assay can be easily peeled off and reused to detect other proteins. PVDF membranes can also be used to make syringe-type or wheel-type membrane filtration devices. The heat resistance, chemical resistance, and low protein binding properties of this material allow it to be used as a sterile filter in the preparation of pharmaceuticals, and it can also be used as a filter in sample preparation for analysis such as HPLC, preventing expensive of equipment were damaged by the small amount of particulate matter in these samples. PVDF can also be used to make monofilament fishing lines to replace traditional nylon monofilaments, because its surface hardness is higher than that of nylon and polyethylene, and it is more resistant to abrasion when facing underwater branches, rocks and sharp fish teeth; the refractive index and water The similarity makes the fishing line more difficult to be found by fish eyes; the water absorption ductility, stretchability and memory are lower than that of nylon, but higher than that of braided line, and it is less likely to break when dealing with the sudden impact during fishing; at the same time Its specific gravity is larger than that of nylon, so that the fishing line can sink toward the fish faster, so it is often used as a guide. Compared with semiconductor piezoresistive sensors, PVDF sensors are more suitable for dynamic modal testing, and have certain advantages over piezoelectric ceramic transducers in terms of structural integration. Active sensors using PVDF are important for the future development of structural health monitoring due to lower cost and greater compatibility. Suzhou Shincell New Material Co., Ltd. is a professional Foam Sheet Manufacturers. If you need it, you can click the official website to contact us. We are willing to answer more product information for you.
Applications And Challenges Of Supercritical Foaming Technology
2023-02-03
With the development of the economy, the environmental problems are becoming more and more prominent. Realizing green chemistry is an urgent task today, which creates opportunities for the development of supercritical foam technology. At present, supercritical foam sheets are widely used. The blowing agents used in supercritical foaming technology are usually supercritical carbon dioxide (ScCO2) and supercritical nitrogen (ScN2), and the use of both has no environmental burden. The technology could reduce the environmental impact of polymer foam production. Although supercritical foaming technology has been put into production in some fields, it has not been applied on a large scale. We have analyzed in detail the types of foaming agents currently used in supercritical foaming technology and their applications in various fields, and summarized the technology that has been carried out. technical improvements. However, we found that today's supercritical technology still needs to solve some additional challenges to achieve large-scale production. Expanded thermoplastic polyurethane (ETPU) bead foaming process prepared by supercritical CO2 and compression molded to make foam sheets. The effect of the pore structure of foam beads on the properties of foam sheets was studied. Higher foaming pressure leads to an increase in the number of cells and therefore a decrease in the size of the cells, while increasing the foaming temperature at a fixed pressure reduces the viscosity, which leads to a decrease in the number of cells and an increase in the size of the cells, thus increasing the expansion rate of ETPU . Although the processing window in which the pore structure of ETPU beads can be maintained is very limited compared to steam box molding, ETPU beads can be compression molded to produce foam boards by controlling the compression pressure and temperature to obtain sintering of ETPU beads. Suzhou Shincell New Material Co., Ltd. is a professional Foam Sheet Manufacturers. If necessary, you can enter the official website and learn more about the information you want to know with us.
Features Of Mtpu Kids Yoga Mat
2023-01-28
MTPU Kids Yoga Mat is a healthy exercise equipment, yoga voice meditation, yoga diet and yoga postures can lay the foundation for children to live a healthy and happy life, so that every child will be ready to deal with the various challenges that they will face in life tools, knowledge and good habits. Children are not only energetic and active, but also imaginative, so learning age-appropriate yoga poses can be fun for them. Practicing yoga poses can develop balance and coordination, strength and flexibility in children, allowing children to improve focus, develop imagination, and learn to regulate stress. Authorities in every field disapprove of infant yoga poses. Throughout the ages, all the authoritative teachers of yoga have never approved or recommended yoga postures for babies. The yoga point of view believes that babies can develop lively and strong only by relying on their natural movements. Trying to force babies into unnatural positions can injure them. Likewise, the American Academy of Pediatrics (AAP) is against giving physical activity classes to babies. Dr. Eric, chairman of the American Academy of Pediatrics Committee on Sports Medicine and Wellness, said: "Babies' fragile bones can be damaged when they are forced into unnatural positions." The damage can even last a lifetime. negative impact. Therefore, parents should remember that babies will grow up healthily through their natural and natural movements. Parents who want to establish a close relationship with their babies can sing transcendental yoga voices to their babies, including group yoga voice meditation with their babies. From ancient times to the present, yoga views agree that yoga voice meditation is suitable for children of all ages to practice. As for other internal forms of practice, such as mind awareness and yoga relaxation, as long as the child is mature enough to understand and practice. Many of the poses in yoga are especially suitable for energetic children who will enjoy a personal play on the body that will benefit both their body and mind, and the various poses have been specially selected for children to really enjoy The fun of yoga practice. The main purpose of adult yoga is to train the coordination and flexibility of the body, while the body flexibility of young children is relatively strong. Their yoga goal is not to "cultivate the body", but to "nurture the character", learn to concentrate and learn to control their own emotions. Mood, imagination, and self-confidence are some of the most important improvements a child can make from yoga training. Yoga training is mainly divided into breathing method, asana method, and meditation method. The biggest difference between adults and children is the breathing method, because children can't control their own breathing well, and it is not suitable for holding or exhaling for a long time. Their. The movements of children's yoga are specially designed. Children can easily achieve some movements that are quite difficult for adults. At the same time, children can be encouraged when they complete the movements, so that the little heart is full of pride and a sense of accomplishment . Suzhou Shincell New Material Co., Ltd. is a professional MTPU Mats Manufacturers. If you need it, you can click the official website to contact us. We are willing to answer more information for you.
Properties And Application Of MPP Polypropylene Microcellular Foaming New Material
2023-01-13
Using supercritical carbon dioxide technology (supercritical carbon dioxide) to prepare MPP, carbon dioxide gas is introduced into the polypropylene material matrix under high temperature and high pressure, and its formation is induced. Nucleation and foaming to form a microcellular foamed material containing a large number of micron-scale cells. The foaming process is clean and pollution-free, and the foamed products are hygienic and environmentally friendly. The PP material has not been cross-linked during the foaming process, so it can be Recycle. Polypropylene (PP) itself is a non-toxic material, and is currently a common material for baby bottles and microwaveable meals. The clean and hygienic MPP is especially suitable for the packaging of medical devices, pharmaceuticals, etc. Fields that require a higher level of material hygiene. It can also be used in children's puzzles, toys and other fields with high product health requirements, replacing the commonly used cross-linked PE foam made of AC foaming agent, EVA foam. PP is a semi-crystalline polymer, its melting point is generally 150~170°C. Compared with PE, PS, and PU foam materials whose temperature resistance is only 70~80°C, the service temperature of MPP can reach 120°C, so MPP is especially suitable for high temperature packaging, high temperature insulation and other fields. MPP integrates reinforcement, heat insulation and noise reduction, and is especially suitable for fields with high requirements for lightweight materials, such as automobiles, rail transit, ships, fan blades, etc. Lightweight and high-strength MPP thick boards are used as structural foams, replacing traditional structural foams such as PVC/PU interpenetrating structural foams, PET structural foams, etc., especially as sandwich composite materials The core material of the material is used. Suzhou Shincell New Material Co., Ltd. is a professional Microcellular Foam Board Manufacturers. If you need it, you can click the official website to contact us. We are willing to provide you with more services.
Speech by Dr. Xiulei Jiang, the Founder and CEO of Shincell New Material
2023-01-11
Who are we? Where do we come from? A new material company, Shincell, develops original technologies, and owns the foaming process of multi-techniques, and multi-products. The founder, me here, is the inventor of supercritical foaming technology and the inventor of anhydrous beads foaming technology. The team has a profound understanding of the basic theory of polymer semi-solid foaming and has over 10 years of experience in process control and processing equipment. The technical route we have mastered now: sheet foaming/bead foaming/3D foaming/semi-continuous sheet technology. Strategy and Opportunity Making a product is the same as being a person-it is perfect to be born at the right time and make a big difference. Our technology conforms to the trend of the times and has lasting vitality. Clean manufacturing, odorless and environmentally friendly, and recycling are the general trend of the times and are irreversible. Lightweight technology, reducing material consumption and product weight, is one of the effective technical paths to achieve the double carbon goals. Transportation (aerospace, rail transit, automobiles, ships), high-frequency and high-speed communication, CMP polishing, shoe soles, high-end packaging protection, and lightweight materials used in these fields have clear functional and technical requirements. EV batteries are a once-in-a-century wave for using #FRMPP as a buffer. Physical foaming(#SCF) has set off a technological revolution in shoe sole materials. Our positioning How to solve the contradiction between strategic focus and diversification? Single technology, single product- focusing on one technology developing, and deep digging of single market. V.S. Multiple foaming technology routes, and multiple product lines, which means excellent risk resistance. But each technology cannot be deeply developed, and one market cannot be deeply cultivated. Focus on the application and promotion of existing products or the development of new products? The essence of these two problems is the problem of resources and manpower. As long as resources and manpower are sufficient, it is not a problem at all. We can spread out and work in an all-around way in this case. But for start-up companies with limited resources and manpower, this is a question of choice, a vital one. Our product characteristics 1. All consumer products and general industrial products are #thermoplastic, #non-cross-linked, and #recyclable. 2. Various foamed polymer materials-multi product routes, MTPU/MTPEE/MPEBA/MPP/PVDF and so on. 3. Lightweight foam materials can be 100% recyclable. 4. The products are still ‘young’ and energetic. Our technical characteristics 1. Clean foaming technology 2. With high cell density, cells with micron-sized bubble structures, excellent material properties 3. Both of the technologies and products are still in the early stages of their life cycle. 4. Sheet foaming/bead foaming/3D foaming/semi-continuous sheet technology-multi-technical routes Prominent problems of intermittent sheet foaming: high labor cost and inevitable fixed loss. Where we will be in 5 years(2023-2027)? The goal of achievements in 2027, the percentage of market share, 50% for shoe sole industry 25% for automotive industry 10% for Yoga mats and sports peripheral consumer goods 10% for aviation/military industry/GMP pipeline insulation 5% for medical/food/clean packaging How to do it? 1. Continue to invest in R&D and innovation. 2. Integrate resources at hand. Do what we are best at, what others cannot do. Involve more talented people and to make sure they can serve the company in a flexible manner. 3. With the help of capital, seize the time to achieve scale expansion. 4. Detailed planning on product markets. Difficulties and challenges: 1. Technical reserve and talent reserve for continuous technological innovation. 2. Team cohesion, making sure each one of us at the right position and do what we are best at. 3. As a newly released material, the expansion of its application market is no less difficult than the technical development of the material itself. For different application markets, the time varies for large-scale use of new products. A period of 5 to 10 years is a common phenomenon. We need to find ways to break this law. To quickly introduce new products to its suitable market. 4. One new product or technology has around 3 years leading and exclusive period. After 3 years, there sure will emerge competitors. We shall take full advantage of this period to realize the rapid expansion of scale and perfect our products and technology. Objectively speaking, it is good to have competitors. On one hand, new product promotion needs more manpower. On the other hand, it will sure make us better selves and win in the competition. 5. The next 5-year plan. Summary 1. People are the core of a company, they are as important as new product promotion and technology innovation. 2. Clear marketing strategy and tactics are vital.
Shincell MTPU Yoga Mat
2023-01-09
Fitness mat includes: training mat, skipping mat and yoga mat. Yoga postures use ancient and easy-to-master techniques to improve people's physical, psychological, emotional and spiritual state. Which is an exercise of aiming at harmony of both body and mind. The materials traditionally used for fitness mats on the market. 1.Rubber Good resilience, durability, and non-slip performance, but the hands and feet sweat would affect the non-slip performance. Have bad smell and hard to remove; chemical foaming with formamide residues, which are harmful to health. 2.PU Rubber Water-absorbing and breathable, good anti-slip effect but stains easily and difficult to clean. Chemical foaming with formamide residue, which is harmful to health. 3.TPE Good resilience, durability, and non-slip performance, but it is chemical foaming with formamide residues, which are harmful to health. 4.NBR Good resilience, but with bad anti-slip and rebounce performance. Failure to control the calcium oxide ratio during the processing, it may cause skin allergies or burning sensation. Chemical foaming with formamide residues, which are harmful to health. 5.PVC Gradually eliminated by the market because of its poor tear resistance and lack of elasticity and the skins will fall off easily after long use. Why choose MTPU mat? TPU raw granules have good wear resistance, high energy rebound, and excellent chemical resistance. TPU are widely used in various fields. TPU is the abbreviation of thermoplastic elastomer, one of the PU catagories. With high tension, high tensile strength, toughness and aging resistance, TPU is a mature environmental friendly material. As an elastomer, TPU SCF sheets have characteristics between that of rubber and plastic. It is oil, water, and mold-resistant. TPU products have outstanding load-bearing capacity, impact resistance and shock absorption performance. More importantly, it is 100% recyclable. TPU belongs to the synthetic resin, and the TPU foam sheets are made by extrusion molding and supercritical fluid foaming. This material become soft under certain temperature, but remain unchanged at room temperature, acting as a stable support. Comparison of #SCF TPU with traditional chemical foaming Properties of SCF TPU foam and chemical foaming EVA foam #Shincell SCF tech. makes mat production in cycle possible! The R&D team has been focusing on the industrialization of supercritical fluid foaming technology for 20 years. With self-developed supercritical foaming process and complete sets of manufacturing equipments(patented), Shincell team won the first prize of the 2020 Shanghai Science and Technology Award. Shincell yoga mat are produced by TPU microcellular integrated foaming (not popcorn foaming). Supercritical foaming tech (SCF). uses ONLY CO2 and N2 as the blowing agent, no chemical agents, no crosslinking. A purely physical/environmental manufacturing process! Recycling and GRS The Reach Test result of MTPU foam, none of the 201 SCHC (Substances of Very High Concern) is detected! Shincell truly defines what is real safe! Other Merits of MTPU Yoga mat Shincell Vision Committed to sustainable foaming technology, Shincell is aiming to become a global leading supplier of high-performance lightweight materials and their solutions!